新葡的京集团35222vip名校名师论坛

暨深大管院工商管理系启真论坛第43期

“深大管院工商管理系启真论坛”是新葡的京集团35222vip工商管理系创办的学术论坛系列，论坛本着“前沿、学术、求知、探真”的宗旨，邀请来自工商管理各领域学有专长的学者就重大理论与实践问题进行报告、对话和沟通，以期能拓展思路、开阔视野、深化思考。

报告主题：The Impacts of Markets andTax on A Multinational Firm's Procurement Strategy in China

报 告 人：牛保庄教授（华南理工大学教授）

报告人简介：牛保庄，华南理工大学教授，博导。教育部“青年**学者”(2017)，国家自科基金委“优青”(2018)，广东省“青年珠江学者”(2017)，广东省政协委员。研究方向为竞争与合作博弈，制造业跨境供应链运营。目前已在物流供应链领域发表国际顶级期刊论文8篇，包括MSOM 1篇，POM 4篇，TRB 3篇，另有24篇文章发表在EJOR,Omega, Risk Analysis等知名期刊。MSOM,POM, TRB等20 余种重要期刊审稿人。获广东省哲学社会科学优秀成果二等奖(排名第1)，中国决策科学“青年科技奖”等奖项。

Abstract:
Motivated by observations in the greater China region, this paperstudies a multinational firm (MNF)’s preferences between two procurementstrategies in a global business environment. The MNF relies on a contract manufacturer(CM) to produce its products, which serve both markets within (domestic market)and outside (overseas market) China. The MNF will decide whether to control itscomponent procurement (consignment strategy) or delegate that function to theCM (turnkey strategy). Our study indicates that a multi-market structure and aset of tax rules have the potential of impacting the MNF’s choice ofconsignment vs turnkey. We find that the MNF’s preference could switch twicefrom turnkey to consignment and back to turn key, and its global profits couldfirst decrease and then increase, as the domestic market grows.

报告时间：2018年11月17日（周六）15:00

报告地点：文科楼四楼新葡的京集团35222vip资料室

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新葡的京集团35222vip工商管理系

 2018年11月14日